Hope Psychology Went from Being Invisible to the Top 2 on Google Maps in Just 16 Days.
It took RankGrowth less than three weeks to help a clinic based in Ponoka achieve a 340% increase in Google Search visibility and boosted overall keyword rankings by 215%.
Most notably, we secured 92% Top 3 Map Pack coverage across their target service area, allowing them to reach prospects that are ready to book.
Our ranking system is designed specifically for therapy practices and positions them where relevant people are actually searching: the top 3 of Google Maps.
Led by Jessa Marcenko, Registered Provisional Psychologist, Hope Psychology is now reaching more people and helping park hope in hopeless times.
The Big Challenge
Hope Psychology offers in-demand psychology services like CBT, DBT, and therapy sessions for anxiety and depression. But the problem was that relevant people were not able to find the practice.
The reason was simple: the clinic was invisible on Google Maps.
Before RankGrowth:
- The clinic had no presence on Google Maps and didn’t rank for several core therapy keywords.
- Their competitors dominated the local searches due to a stronger presence on Google Maps.
- High-intent searchers were choosing other practices in the area.
- Their weak online presence did not reflect on specialization of their services.
In local mental health services, if you are not visible in the top Google Map results, you’re practically invisible.
OUR STRATEGY
Step-By-Step Approach
1. Optimizing Google My Business (GMB) Profile
We started by rebuilding the foundation of the listing, which means optimizing:
- Categories
- Services
- Keyword relevance
- On-profile content
This allows Google to easily understand the practices’ specialties, aligning the profile with how real clients search.
2. Local Relevance & Authority Signals
We worked on strategy to strengthen Ponoka-based signals through:
- Location-focused keyword structuring
- Entity alignment
- Supporting trust indicators
This approach helped Google to associate the clinic with relevant and searched therapy services in the area.
3. Ranking System Activation
Using RankGrowth’s personalized local ranking framework, we improved three main factors Google bases its rankings on:
- Prominence
- Relevance
- Proximity signals
This pushed Hope Psychology into competitive positions quickly without relying on large volumes of reviews.
From Invisibility to Top Positions for Multiple Core Therapy Searches
In just 16 days, Hope Psychology went from zero presence to ranking for main therapy services. Clients search when they are looking to book an appointment.
The practice is now:
- More invisible to clients actively seeking mental health support.
- Out ranking established therapy practices for several high-intent searches.
- Perfectly positioned for consistent inbound inquiries from Google Maps.
RankGrowth helped transform Hope Psychology from “hard to find” into a visible, trusted local option right when clients need support most.
